Enterprise digital twins are rapidly advancing from isolated pilots to mission-critical platforms, fundamentally reshaping how organisations manage operations, risk, and innovation. In 2025, the convergence of security, vendor consolidation, and real-time integration has emerged as the defining challenge for business and technology leaders. This article synthesises the latest market research and Gysho’s pragmatic methodology to provide decision-makers with a clear, actionable overview of the digital twin landscape, focusing on ROI, security frameworks, vendor strategy, and best practices for real-time data integration.